Every weekday, finds companies that fit your ideal customer and have a reason to buy now, researches each, and adds it to a Google Sheet with a suggested opener.
Lead Qualification with hot leads first.
Every couple of hours on weekdays, finds new lead emails in your inbox, looks up each person and company, scores them against your ideal customer, keeps them in a Google Sheet, and drafts a reply to the hot ones for you to send.
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4, all listed
Runs
Every 2 hours on weekdays
Apps
Memory
Remembers past runs
What lands for you
Who it's for
For small B2B teams whose leads arrive by email or a form that sends email, and who need the best ones answered first, without a CRM.
Want a broader setup? See the full AI lead qualification agent.
What you need
- Your Gmail and Google Sheets accounts, connected in a click each
- Your ideal customer (you fill this in at setup)
Looking for an n8n template for this? This one is already built. Connect your apps and it runs, with nothing to wire up or host.
What it does, step by step.
Nothing hidden. This is the full list of what it does each run.
Starts on schedule: every 2 hours on weekdays
Once you turn it on, it runs on its own on this schedule. You can change the days, time and time zone.
Find new leads
Checks your inbox every couple of hours for new emails that look like leads, based on your description of what counts. It notes who they are, their company, what they asked for and whether they wrote from a business address.
Research and score them
Looks up each person and company on the web (their role, the company's size, industry and recent news) and scores them Hot, Warm or Cold against your ideal customer, with a one-line reason.
Update the sheet
Adds each lead to your Google Sheet (or creates a "Leads" sheet), updating the row if they're already there, with a next step: reply for Hot, nurture for Warm.
Draft replies to hot leads
Drafts a short, personal reply in each Hot lead's thread that answers their question and suggests a next step, then emails you a list of the hot ones so you know drafts are waiting. It never sends the replies.
Connect these, then it runs.
One click each. It only uses these apps for the steps listed above.
Disconnect any app whenever you like. How we keep your data safe
~6.5hrs/week
For a typical team getting around 10 lead emails a day. Move the slider to see yours.
Estimate. Assumes about 8 minutes saved researching, scoring and logging each lead, on 5 working days.
Tell it what matters to you.
Fill these in once when you set it up. Plain English is fine.
Your ideal customer
RequiredWho's a great fit, e.g. "B2B software companies with 10–200 people; founders or heads of operations".
Text
What counts as a lead
OptionalHow to recognise a lead email.
Text
Google Sheet for leads
OptionalLink to the sheet to keep leads in. Leave blank and one called "Leads" is created for you.
Text
Lead Qualification: common questions
Does it work with website form leads?
Yes, if your form sends the lead to your inbox. Describe what a lead email looks like in "What counts as a lead".
How does it score leads?
It looks up each person and company on the web and scores them Hot, Warm or Cold against your ideal customer, with a one-line reason.
Is this like the n8n lead qualification template?
Same job, already built: no OpenAI key to wire, no sheet tabs to set up. Connect Gmail and Sheets and it runs.
Does it reply to leads automatically?
No. Replies to hot leads are saved as drafts in their thread. The only email it sends is the short list to you.
What counts as a lead?
You describe how to recognise a lead email, for example a contact form, a demo request or a pricing question.
Which apps do I need to connect?
Gmail and Google Sheets. You connect each one once, in a click, when you set the workflow up.
What can I change?
Your ideal customer, What counts as a lead, Google Sheet for leads. Only your ideal customer is required; the rest have sensible defaults.
Can I change the schedule or the steps?
Yes. Installing copies the whole workflow into your workspace as a draft, and from then on it's yours: reword any step, change the settings, and pick the schedule and time zone (it suggests every 2 hours on weekdays). Nothing runs until you run it or publish it.
Which AI model runs it?
The agent you choose when you install it. The workflow uses that agent's model, tools and memory, and you can move it to another agent later.
Related workflows
Every weekday, finds people on Reddit, X, Hacker News and forums asking for what you sell, and logs each with a suggested helpful reply.
Run it after a sales call: researches the client and drafts a proposal from your notes in a Google Doc, listing what you need to decide.
Answer your best leads first.
Finds new lead emails, researches and scores each person against your ideal customer, keeps them in a Google Sheet, and drafts a reply to the hot ones for you to send.
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